With almost three decades of experience at companies such as Facebook, CBS, and Pandora, media specialists Krystal Morris and Cathy Murphy left the big media world to create smarter, more-cost efficient ways to market to women. During their nearly 30 years of combined media experience, they’ve gained extensive relationships with media companies, vendors, data and technology providers to integrate and execute smarter media strategies.
Working mothers themselves, Venus Media Group understands that women are busy multi-taskers often on the go. They not only grasp that women make and influence the majority of purchasing decisions in the household, but they also know how to target them effectively. More specifically, as Hispanic women they understand the nuances in targeting first generation, bilingual and English-only Latina women.